Item Image
Title Gamification by design : implementing game mechanics in web and mobile apps / Gabe Zichermann and Christopher Cunningham.
Author Zichermann, Gabe, 1974-
Publication Sebastopal, Calif. : O'Reilly Media, [2011]
Copyright date ©2011
Edition First edition.
Description xix, 182 pages : illustrations (chiefly color) ; 24 cm
Call # 006.7 Z
Note Includes index.
Summary "What do Foursquare, Zynga, Nike+, and Groupon have in common? These and many other brands use gamification to deliver a sticky, viral and engaging experience to their customers. This book provides the design strategy and tactics you need to integrate game mechanics into any kind of consumer-facing website or mobile app. You'll learn how to use core game concepts, design patterns, and meaningful code samples to create a fun and captivating social environment"--P. [4] of cover.
Subject Application software -- Development.
Internet games -- Design.
Internet games -- Psychological aspects.
Mobile games -- Design.
Mobile games -- Psychological aspects.
Social media -- Marketing.
Web sites -- Design.
Addl. Author Cunningham, Christopher M.
ISBN 1449397670 (pbk.) :
9781449397678 (pbk.)

Location CALL # Status Message
 Central 2nd Fl - SST Non-Fiction  006.7 Z    CHECK SHELVES