Item Image
Title Branding pays : the five-step system to reinvent your personal brand / Karen Kang.
Author Kang, Karen.
Publication Palo Alto, CA : BrandingPays Media, [2013]
Copyright date ©2013
Edition First edition.
Description 207 pages : illustrations ; 24 cm
Call # 659.285 K
Bibliography Includes bibliographic references and index.
Contents Take charge of your personal brand -- Step 1. Positioning -- Step 2. Messaging -- Step 3. Brand strategy -- Step 4. Ecosystem -- Step 5. Action plan -- 360-degree branding : vision, symbols, words and deeds -- Portable branding and social media : getting started.
Subject Branding (Marketing)
Branding (Marketing) -- Case studies.
Alt Title Five-step system to reinvent your personal brand
5-step system to reinvent your personal brand
ISBN 9780988437500 (hardcover) :
0988437503 (hardcover)

Location CALL # Status Message
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