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    Six figure crowd funding : the no bullsh*t guide to running a life-changing campaign / written by Derek Miller with Noelle Pugh ; illustrations by Joy Ho
    PRINTED MATL | Boom! Studios | 2018
    Available at Central 2nd Fl - BCC - Small Business (658.15224 M)
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    Central 2nd Fl - BCC - Small Business 658.15224 M DUE 05-04-19 ~
    Central 2nd Fl - BCC - Small Business 658.15224 M IN TRANSIT
    Central 2nd Fl - BCC - Small Business 658.15224 M DUE 05-10-19 ~
    Central 2nd Fl - BCC - Small Business 658.15224 M CHECK SHELVES
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    Description
    243 pages : illustrations ; 23 cm
    Bibliography
    Includes bibliographical references.
    Contents
    Message. Who cares? ; Campaign research worksheet ; The five eternal questions ; Your message helps protect you ; The five eternal questions worksheet ; Project descriptions that get traffic ; Backer mind reading ; Creating an irresistible campaign video ; Video script worksheet -- Mechanics. Tales from the cryptstarter ; It takes a village to raise a crapload of money ; Bulletproof your campaign ; Setting a goal that won't eat itself alive ; Tiers that sell -- Advanced reward tiers ; Reward ideas worksheet ; Practicing safe stretch ; When should I launch? ; All you pretty things: campaign graphics -- Marketing. Marketing essentials ; Your expanded tribe ; Reviews, quotes, and press ; The magical goodies creator ; Marketing that's actually worth the effort ; How much promotion is too much? ; What's actually working? ; Rogue backers, soaring costs, and black swans -- Post-campaign -- Done -- Appendix -- Contributors list.
    Summary
    "[In this] how-to guide, ... Kickstarter campaign manager Derek Miller takes his ... experience and delivers everything you need to know about being a modern entrepreneur in today's global marketplace"--Amazon.com.
    Subject
    Addl. Author
    Alt Title
    $ix figure crowd funding
    No bullshit guide to running a life changing campaign
    ISBN
    9781684152117 (hbk.)
    1684152119 (hbk.)
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