|Central 2nd Fl - BCC - Small Business||658.15224 M||DUE 05-04-19 ~|
|Central 2nd Fl - BCC - Small Business||658.15224 M||IN TRANSIT|
|Central 2nd Fl - BCC - Small Business||658.15224 M||DUE 05-10-19 ~|
|Central 2nd Fl - BCC - Small Business||658.15224 M||CHECK SHELVES|
243 pages : illustrations ; 23 cm
Includes bibliographical references.
Message. Who cares? ; Campaign research worksheet ; The five eternal questions ; Your message helps protect you ; The five eternal questions worksheet ; Project descriptions that get traffic ; Backer mind reading ; Creating an irresistible campaign video ; Video script worksheet -- Mechanics. Tales from the cryptstarter ; It takes a village to raise a crapload of money ; Bulletproof your campaign ; Setting a goal that won't eat itself alive ; Tiers that sell -- Advanced reward tiers ; Reward ideas worksheet ; Practicing safe stretch ; When should I launch? ; All you pretty things: campaign graphics -- Marketing. Marketing essentials ; Your expanded tribe ; Reviews, quotes, and press ; The magical goodies creator ; Marketing that's actually worth the effort ; How much promotion is too much? ; What's actually working? ; Rogue backers, soaring costs, and black swans -- Post-campaign -- Done -- Appendix -- Contributors list.
"[In this] how-to guide, ... Kickstarter campaign manager Derek Miller takes his ... experience and delivers everything you need to know about being a modern entrepreneur in today's global marketplace"--Amazon.com.
$ix figure crowd funding
No bullshit guide to running a life changing campaign